CAGP Niagara Golden Horseshoe was the pilot region of the new Will Power campaign in 2020. Many great charities and professional advisors have signed on again for the 2021 campaign which aims to make leaving gifts to charity in the Will the new social norm.
Watch for ads, billboards, radio and television spots, as well as lots of meaningful discussions happening as we support the campaign roll-out. With our collective voices, we will broaden the conversations around gifts left in Wills and inspire our communities.
We would love to see what local participating charities are doing to take advantage of Will Power this year. Send us an email with your photos, stories, or examples of how Will Power is working for your cause or your clients